The world’s leading cryptocurrency exchange and Web3 company, Bitget, today launched a new brand video in collaboration with internationally renowned football player Messi, marking the beginning of their second year of partnership and continuing the #MakeItCount theme. This initiative aims to inspire everyone to push beyond limits, seize opportunities, and turn challenges into stepping stones towards success.
The new #MakeItCount 2024 video highlights the core values cherished by Bitget and Messi: courage, perseverance, the belief that progress is built on self-improvement, and the importance of maintaining a positive attitude. The video showcases Messi’s determination to overcome adversity since childhood, continuously improving until achieving the goal of becoming the GOAT in world football. Similar to Messi, Bitget has the determination to progress every day, transforming from an unknown platform established in the cryptocurrency winter to becoming one of the top five cryptocurrency exchanges globally.
Gracy Chen, General Manager of Bitget, stated that to celebrate the release of the new video in collaboration with Messi, Bitget will hold a platform competition from January 23 to January 30. Prizes include $20,000 worth of BGB (Bitget’s native token) and tickets to watch Miami International Games at DRV PNK Stadium.
Following Messi’s new video, Bitget plans to organize on-site football challenge events in emerging markets such as Latin America, Southeast Asia, and Turkey, as the local communities in these markets have a great passion for football and cryptocurrency applications. Additionally, through Bitget’s charity education program Blockchain4Youth, the two parties will explore cooperation in the charity field, aiming to enhance the younger generation’s ability to embrace Web3 and blockchain while increasing their understanding of digital assets.
About Bitget:
Founded in 2018, Bitget is a leading cryptocurrency exchange and Web3 company worldwide, currently serving over 20 million users in more than 100 countries. The company is committed to helping users trade more intelligently through its innovative copy trading feature and other trading solutions.
Formerly known as BitKeep, Bitget Wallet is a top-tier multi-chain cryptocurrency wallet offering a range of comprehensive Web3 solutions and features, including wallet functions, exchanges, NFT markets, DApp browsers, and more. Through partnerships with Argentine football legend Messi, official esports event organizer PGL, and others, Bitget encourages the public to adopt cryptocurrencies.
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